Search Engine Optimization

SEO What do Penguin, Hummingbird and Panda have in common? They represent a few of the major updates to Google’s ever-changing algorithms.Luckily, you do not have to hire in-house experts to stay on top of the hundreds of modifications each year. iZIMAX’s experienced team does this for you in order to increase your company’s visibility in search engines and drive potential customers to your website.SEO for Business Results Search engine optimization (SEO) leads to higher page rankings, web traffic, leads and ultimately revenue for your business. iZIMAX can help you get the most out of your site, by optimizing it for Google, Bing and Yahoo to improve your position on search engine results pages (SERPs). And once we get you there, we can keep you there by monitoring your site daily and making any needed adjustments. Not only does this give you an edge over direct competitors, but it also levels the playing field with larger companies in your industry.Our search engine optimization services are customized to your business, goals and customer needs. We evaluate your situation, competitors and audience to deliver the best solution. iZIMAX’s SEO package includes:
  • Identification of business-specific keywords
  • On-site and off-site review and analysis
  • Custom plan with recommendations and strategies
  • Assistance in creating original, engaging content to attract readers and search engines
  • Help with increasing backlinks to improve creditability and rankings
  • Tracking, analyzing and reporting on results

Expert Search Engine Optimization Staff

Search engine algorithms are always changing to improve the experience for users and deliver better results for queries. Our expert staff stays on top of these trends, updates and retooled formulas to provide the best service for our clients.

One of these trends is Google’s “conversational search,” in which a full sentence is given meaning versus individual words in the query. What this means for your site is that high-quality content is crucial. iZIMAX assists clients by:

  • Creating interesting, engaging content with appropriate keywords
  • Monitoring rankings and helping clients increase visibility with both readers and search engines
  • Reviewing your sites’ content and optimizing text, images and videos
  • Implementing on-site and off-site strategies for improved SEO

Link Building for Better SEO

As you can see, there are many factors that play into great SEO strategies. Another one of these is backlinks. While Google has penalized sites utilizing shady link-building practices, white hat techniques are still important. The key is to get backlinks from high-quality sites that improve your credibility and search engine rankings. Links from trusted sites further build the trust in your own site, which in turn positions you better in search results.

iZIMAX link-building services help clients by:

  • Creating website content that is interesting, engaging and relevant
  • Promoting blog posts, videos, infographics and other content, so others will link to your site
  • Posting content and links to your website on social media pages and profiles and encouraging people to share with their networks
  • Ensuring local directory sites have correct information and links
  • Managing your company’s online reputation

On the flipside, you will also want to link to other high-quality sites in your own blog posts, articles and other content. This helps you better serve your clients’ needs and makes your company a trusted resource for them.

The Importance of Site Performance

Slow-loading sites can be detrimental to search engine rankings. What’s more, sites that take longer to load on mobile devices will also be penalized by Google in the near future. From a business perspective, you need to consider the simple truth that higher performing sites result in better experiences for customers.

As part of our SEO services, iZIMAX’s team analyzes your site’s performance and makes recommendations and strategies for improvements. We also offer web development services if more major changes need to be implemented.

Contact us  for a quote or more information on how iZIMAX’s SEO services can increase brand awareness, search engine rankings and ROI for your business.